Consumers’ Expectations are Changing (IT Online)
Discover how Covid-19 changed customer expectations, made empathy essential, established hygiene as a must-have, and transformed local loyalty in the retail landscape.
B2C Markets have been using Customer Loyalty Programs for Decades
B2B loyalty programs transform customer relationships by rewarding engagement, reducing acquisition costs, and turning clients into brand advocates.
Customer Experience Trumps Product and Price in 2020 (BizCommunity)
Discover why customer experience has taken precedence over price—shoppers are seeking connection, not just products. Prioritise empathy, or risk falling behind.
Loadshedding Hits the Unprepared in Retail and Hospitality (BizCommunity)
Uncover how loadshedding is impacting more than just electricity—it’s also affecting retail customer experience. Understand why adaptability and empathy are essential for navigating these challenges ahead.
Ogilvy’s Creative Triumph: Winning 16 One Show Awards and Driving Impact (Media Online)
Explore how Ogilvy’s 16 One Show awards highlight the transformative power of storytelling and creativity in creating meaningful impact and positive change in marketing.